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Welcome to China (Shenzhen) Cross Border E-Commerce Fair 2025

From local to global: China (Shenzhen) Cross Border E-commerce Fair returns in September

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Riding the rising tide of emerging markets, CCBEC successfully hosted a vibrant gathering of industry players focused on the dynamics of digital commerce from 11 – 13 September at the Shenzhen International Convention and Exhibition Center. The 2024 edition featured nearly 1,500 exhibitors from China and around the globe, including representatives from Brazil, Denmark, France, Hong Kong, Hungary, Italy, the UK, and beyond – reflecting a significant increase in international platforms and service providers. Buyers were drawn to the diversity of e-commerce suppliers, with an impressive 71,328 visits representing a 25% increase from the previous edition. The show has become a trendsetter for the industry, providing an important reference for key domestic and international players.

CCBEC provides an unrivalled sourcing platform

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The wide diversity of products and services at China (Shenzhen) Cross Border E-commerce Fair (CCBEC) is one of the defining characteristics of the show that draws in a wide scope of buyers. Quality suppliers from 14 key product categories provide an unrivalled sourcing platform for cross-border e-commerce sellers and other channel players. These include household consumer goods, festive / Christmas products, consumer electronics and household appliances, food and beverages, fashion & accessories, sporting goods, hardware, outdoor gardening, medical care products, pet products, building materials & home decoration, beauty, personal care, jewellery & accessories, as well as stationery.

Prominent local and international e-commerce platforms, along with cross-border service providers, will also demonstrate their latest services, offering solutions for traditional manufacturers to open up new overseas sales channel. Companies already engaged in international e-commerce will also benefit from the fair by gaining new ideas and resources for further scaling up their overseas businesses. 

Take part in China (Shenzhen) Cross Border E-Commerce Fair Now