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Welcome to China (Shenzhen) Cross Border E-Commerce Fair 2025

China (Shenzhen) Cross Border E-commerce Fair concludes with spotlight on industry trends

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The China (Shenzhen) Cross Border E-commerce Fair (CCBEC) wrapped up to resounding success, attracting over 1,500 exhibitors from 11 countries and regions, along with 78,461 visitors, proving once again to be an essential gathering for the cross-border e-commerce sector. Held from 17 – 19 September at the Shenzhen World Exhibition & Convention Center across over 80,000 gross sqm, the engaging commercial atmosphere highlighted the industry’s resilience and the significant growth of cross-border e-commerce exports despite global headwinds.

CCBEC provides an unrivalled sourcing platform

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As one of China’s largest trade fairs of its kind, CCBEC converges quality suppliers, service providers, e-commerce platforms, professional buyers, and industry experts across 80,000 sqm of exhibition space. The show will showcase products in 14 major categories, including household consumer goods, festive items, consumer electronics, household appliances, food and beverages, and fashion and accessories. Additionally, there will be displays for sporting goods, hardware and outdoor gardening, medical care products, and pet supplies. Other categories include building materials and home decoration, beauty and personal care, jewellery and accessories, and stationery.

Beyond product showcases, CCBEC will highlight the latest innovations in areas such as cross-border logistics and digital marketing, equipping businesses with tools to thrive in an increasingly competitive global market.

Take part in China (Shenzhen) Cross Border E-Commerce Fair Now